• 0 Android vs iOS Joy And Pain

    During a recent virtual summit I attended, all of the presenters were asked for their favorite: iOS or Android? I did not present. Like lemmings jumping into the ocean waters off a cliff, one by one each presenter answered iOS. Our first computer experience was with an early Mac. We then moved on to Windows PC's. Today, we have four iPhones: 4, 6, 7, and X, plus an iPad along with a Motorola phone and a Samsung phone representing for Android. Let's not forget a MacBook Pro, iMac, and multiple Windows desktop and laptops machines around various workspaces at Quikthinking headquarters. We are not tech crazy, but the mobile devices are used to test our apps before submitting them to the app stores. We don't want to disappoint you! Frankly, I'm always surprised in a world where approximately 85 percent of mobile phone users have Android, in the USA few seem to admit that they actually prefer Android. Score one for the iOS cool kids. Here's my advice to you if I was starting over today to develop software apps. I started with Android ten years ago. See our Timeline. Learning to program with the Android tools available in 2011 was financially more accessible for those with limited budgets. iOS required not only a bigger bankroll, but a longer learning curve to tackle their Objective-C programming language for apps. Today Swift leaves Objective-C behind as the programming language of choice for Apple apps. Swift offers an enhanced ease of use and improved features. Submitting apps to Google and Amazon was much more straight forward in 2011. At that time acceptance in the App store (iOS) had lots of challenges although they have improved their review systems. By 2018 our first app submission to Apple was accepted on the very first try. What did we learn in the 7 years between 2011 - 2018? Creating reliable software isn't easy, but with a good attitude to learn along with a system to improve and grow anything is possible. Personally, I'm always slowed down by the endless requests made by the iOS devices badgering you to supply permission to do little things on the devices. Yes, it's a security thing, but I like the rugged individualism of Android gear that leaves much more freedom of choice in your own hands. If you start with Android and then migrate to iOS, you won't be disappointed. You should definitely learn both. Today we have solid in-house knowledge of both operating systems. So, when it come to a question of Android or iOS, I proudly say Android. My very first Android phone cost only $25 dollars and it worked great! We hope you enjoyed the image of robots with apples on their antennas! It's one big beautiful world!

  • 0 Your Legacy Of Creating Culturally Diverse Content

    A film producer - director I recently interviewed for a separate non-app project struck an emotional nerve with me by using social media for a noble cause he wants to help. How did he do it? He used a timely surprise YouTube video to promote healing and understanding. These are troubled times. In his video producer Chris Bournea challenged content producers to "create diverse works that reflect the multicultural fabric of our society." This sounds great, but who actually does this on a regular basis? Outside of the few weeks many feel obligated to participate in women's history month, Black history month, and other 'accomplishment appreciation' moments in selected communities, where is the day-to-day commitment?  I agree with Chris and always have. More of us should follow his lead by embracing his idea. Our 10 second elevator pitch is derived from our founding focus on "apps, teaching tools, quizzes, and casual games with a multicultural touch." Are we really walking the walk? After hearing and watching Chris, we went all the way back to 2013 to find one of our very first Android Apps we've long since pulled out of Google Play. One thing you'll notice in this 2013 game below is that we used white, black, and Asian avatars without even thinking twice about it. In this 16 second video with grainy character headshots, you'll see a couple of scenes from Double Header Link Game. Chris Bournea's idea is as relevant today as it was back in 2013. Rather than trivialize inclusion, let's invite everyone to the party for an honest cultural mix!   Below I'm with Chris Bournea in a February, 2021 video conversation about his revealing Black history documentary movie. This is not related to his healing and understanding video I referenced above. You can watch my conversation with Chris about "Lady Wrestler: The Amazing Untold Story of African-American Women In The Ring" on Facebook. Just follow the link. Chris Bournea with Hugh Smith

  • 0 How We Bypass Gatekeepers

    We originally published this to our Instagram feed. If you don't, please follow us on Instagram @quikthinkingsoftware1 ---------- Once there was MySpace and Google Plus to capture your social attention. Today, it's Instagram, Facebook and YouTube. Tomorrow, will it be the interactive "podcast" site Clubhouse?Note, Clubhouse may be all audio, all the time but it is not a traditional podcast.As we've recently seen, these social media giants can drop you like a hot potato if they deem your content is in violation of their standards.Are you comfortable putting all of your eggs in one basket? What do you think?Between the three major app stores that we regularly supply with teaching tools, quizzes, audiobooks, or games there is a subjective difference between how our intellectual property is evaluated.In my experience, Apple by far uses the most professional approach evaluating apps. Of the 15 apps we have in the App Store, 13 were accepted immediately including our first 7. We were asked to make minor changes to only 2 of the 15. We did, and the apps were both accepted on the second submission.I don't have issues working with editors as I've worked with them my entire career including many years in both broadcast journalism and music programming for radio.In the app world most of our apps (over 60) were originally done for Android. With that said, the Amazon store has always been a pleasure to work with.As far as Google is concerned, I fear that their artificial intelligence based algorithms wreak havoc throughout the entire app evaluation process.So this update doesn't get too long, I won't go into additional details. Let me just end by saying that having your own real estate to plant your flag in is even more important today than ever.We started Quikthinking.com in June, 1996. The site lives on in its sixth total revision with a seventh on the horizon.The danger of relying on one app store, one social media platform, or one publishing arm as your primary third party base of operation means you relinquish control of your own destiny to a gatekeeper.Build your own gate that leads to your own home. It should be your focal point. Third parties you trust today may execute the ultimate power tomorrow and block or erase your legacy.

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